Company:IROOMit Technologies
| Type | Private |
|---|---|
| Industry | Real Estate, Technology |
| Founded | 2022 |
| Founder | Kal Merhi |
Area served | Canada, United States, United Kingdom, Australia |
Key people | Kal Merhi (Founder & CEO) David Goguen (CTO) |
| Products | iROOMit App, iROOMit Website |
| Website | www |
iROOMit Technologies is a technology company operating in the real estate and co-living sectors. Founded in 2022 and officially launched in 2023, the company is headquartered in Ottawa, Ontario. iROOMit provides a tech-driven platform designed to facilitate the rental of shared living spaces and connect individuals seeking roommates.[1] Utilizing artificial intelligence (AI) for lifestyle-based roommate matching and built-in verification systems, iROOMit aims to make co-living safer, more efficient, and accessible across global urban markets.[2] As of 2025, the company serves users across more than 10,000 cities in Canada, the United States, the United Kingdom, and Australia.[3]
History
iROOMit Technologies was founded in 2022 by entrepreneur Kal Merhi, who identified a growing need for a safer and more personalized approach to co-living arrangements in densely populated urban areas.[4] Inspired by the shortcomings of traditional roommate-finding platforms, Merhi aimed to leverage technology to improve trust, compatibility, and efficiency in shared housing.[5][6]
The company officially launched its services in 2023, beginning with a web-based platform and dedicated mobile applications for iOS and Android.[7] Soon after launch, iROOMit attracted users through its AI-powered roommate-matching engine, which recommended potential roommates based on lifestyle compatibility, interests, and behavioral preferences.[1]
In its first year of operation, the company saw rapid user adoption, particularly in major Canadian and U.S. metropolitan areas. By mid-2024, iROOMit had expanded into the U.K. and Australia. The platform reported over 80,000 registered tenants and 60,000 room listings by late 2024, supported by a 350% year-over-year revenue increase and strong monthly user growth.[8]
Products
iROOMit’s core product offerings include its mobile application, which is available on Apple’s App Store and Google Play, as well as its official website.[9] Both platforms are designed to facilitate secure connections between individuals seeking roommates and rooms for rent.[1]
Key features of the iROOMit app and website include:[2]
- AI-Powered Matchmaking: Algorithms recommend roommates based on compatibility metrics derived from user-submitted lifestyle preferences.
- Verified Community: iROOMit employs government-issued ID verification and internal security checks to reduce fraud and scams.
- Real-Time Communication: Integrated messaging, live video calls, and chat tools facilitate safe, direct interaction between users.
- Smart Listings: Users can post and search room listings, sublets, or entire apartments, with advanced filters and location-based recommendations.
Services
iROOMit provides services tailored to individuals seeking to rent out spare rooms or find shared accommodations. Users can create profiles using social login options and personalize preferences through lifestyle quizzes. The app enables users to search for potential roommates by filtering interests, budget, age, and location.[10]
Landlords and tenants can list vacant rooms or apartments on the platform at no cost, with optional upgrades for enhanced visibility. To support user engagement, iROOMit offers 24/7 customer service via chat and email.[7]
Safety is a key focus of the platform. Through features like government-issued ID verification and the ability to conduct live video interviews, iROOMit emphasizes security and transparency throughout the roommate selection and rental process.[6][7]
Technology and Innovation
iROOMit is recognized for pioneering the use of artificial intelligence in the roommate matching and co-living market. Its proprietary algorithms assess multiple lifestyle indicators to enhance compatibility. The platform integrates real-time communication tools, including video conferencing, enabling users to interact directly before making living arrangements.[3]
The security infrastructure includes ID verification tools, fraud prevention systems, and content moderation features that distinguish it from traditional listing platforms.[5][2]
iROOMit contributes to the broader digital transformation in the housing sector, intersecting with real estate technology, online marketplaces, co-living models, and AI in housing.[4][6]
Market Presence and Growth
Since its launch, iROOMit has experienced consistent growth in users and geographic reach. By the end of 2024, the platform had expanded into over 10,000 cities globally and supported a network of more than 140,000 active members, including tenants and landlords.[8]
iROOMit has received media attention from outlets such as Yahoo Finance, Digital Journal, and Business Insider, which highlighted its use of AI in the housing sector.[3]
Mission and Vision
iROOMit’s mission is to modernize and secure the shared living experience by creating a global, AI-powered roommate and room rental community. The company envisions a future where co-living is accessible, economical, and enjoyable for all, aiming to be a global leader in safe and seamless co-living.[10]
References
- ↑ 1.0 1.1 1.2 "iROOMit Technologies: Transforming Co-Living Through Intelligent Real Estate Solutions". https://www.sociomix.com/c/lifestyle/iroomit-technologies-transforming-co-living-through-intelligent-real-estate-solutions/1753394320.
- ↑ 2.0 2.1 2.2 Adam, Bradley. "Kal Merhi’s Blueprint for a Safer Internet: Verification and Security in Real Estate Tech". https://medium.com/@bradley.adam/kal-merhis-blueprint-for-a-safer-internet-verification-and-security-in-real-estate-tech-c68bfedd2ca6.
- ↑ 3.0 3.1 3.2 "iROOMit Launches AI-Powered Roommate Matching Platform". 2023-08-16. https://finance.yahoo.com/news/iroomit-launches-ai-powered-roommate-120000847.html.
- ↑ 4.0 4.1 "Kal Merhi: The Visionary Entrepreneur Redefining Co-Living for the Digital Age". https://steemit.com/real/@ridley-321/kal-merhi-the-visionary-entrepreneur-redefining-co-living-for-the-digital-age.
- ↑ 5.0 5.1 "Lessons in Leadership: Kal Merhi’s Top 5 Strategies for Start-Up Success". https://timessquarereporter.com/news/lessons-in-leadership--kal-merhi-s-top-5-strategies-for-start-up-success.
- ↑ 6.0 6.1 6.2 "Who is Kal Merhi? The Mind Behind iROOMit". https://r345.substack.com/p/who-is-kal-merhi-the-mind-behind.
- ↑ 7.0 7.1 7.2 "Breaking Barriers: Kal Merhi on Entrepreneurship, Risk-Taking and Building for the Future". https://rodney-25.hashnode.dev/breaking-barriers-kal-merhi-on-entrepreneurship-risk-taking-and-building-for-the-future.
- ↑ 8.0 8.1 "iROOMit Reports User Growth and Expansion into Global Markets". 2024-06-12. https://www.barchart.com/story/news/17993406/iroomit-reports-user-growth-and-expansion-into-global-markets.
- ↑ "iROOMit: Roommate Finder & Rentals". https://apps.apple.com/app/iroomit-roommate-finder-rentals/id1528356397.
- ↑ 10.0 10.1 Gajic, Dejan (2023-09-10). "Shared Living in the Digital Age: How iROOMit is Shaping the Future of Roommate Matching". https://goodmenproject.com/business-ethics-2/shared-living-in-the-digital-age-how-iroomit-is-shaping-the-future-of-roommate-matching/.
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